Current Landscape and Challenges
The digital art market, as it stands today, is a fast-growing sector within the broader art world, propelled by advancements in technology and shifts in consumer behavior towards digital content. However, despite its growth, the market faces significant challenges. Issues such as the lack of standardized platforms for buying and selling digital art, concerns over authenticity and copyright infringement, and the difficulty in asserting ownership rights over digital works have all hindered the market's potential.
Moreover, the centralized nature of existing platforms leads to high fees, exclusion of smaller artists due to gatekeeping, and the monopolization of profits by intermediaries. Artists struggle to gain fair compensation, and collectors often question the value retention of their digital assets. These challenges highlight a clear need for a decentralized solution that can address these pain points effectively.
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